Insurance and AI

AI is poised to transform the insurance industry in the coming years, creating new job roles and changing the way that many traditional roles are performed. The adoption of AI technologies is expected to lead to increased efficiency, accuracy, and cost savings for insurers, while also creating new opportunities for professionals with expertise in AI and related technologies.
One area where AI is expected to have a significant impact is in claims processing, where automated systems are being used to quickly and accurately assess claims and determine appropriate payouts. This is expected to reduce the workload for claims adjusters and improve the speed and accuracy of claims processing.
AI is also expected to create new job roles in areas such as risk management, fraud detection, and customer service. For example, risk management specialists will be needed to develop AI-powered analytics tools to identify and mitigate risks to the company, while fraud detection analysts will use AI to quickly identify and investigate potential fraud cases.
In addition, AI is expected to automate many routine tasks, freeing up professionals to focus on more complex and strategic work. This is likely to create demand for professionals with expertise in areas such as AI systems administration and data quality analysis.
However, the adoption of AI in insurance is also likely to have an impact on the overall workforce, with some roles becoming obsolete or less in demand as a result of automation. This underscores the importance of ongoing training and education to ensure that professionals are equipped with the skills and knowledge needed to thrive in a rapidly changing industry.
Overall, the future of AI in insurance is likely to be characterized by the creation of new job roles, the automation of routine tasks, and a continued focus on leveraging the power of AI to improve efficiency, accuracy, and customer satisfaction.
AI in Insurance
AI systems can play a significant role in insurance companies by helping to improve efficiency, accuracy, and customer satisfaction. Here are some examples of how AI systems can fit into the software used by insurance companies:
Policy administration software: AI systems can be used to automate certain tasks within the policy administration process, such as policy issuance and underwriting. For example, insurers can use AI-powered underwriting tools that analyze data from various sources to assess risk and determine premiums.
Claims management software: AI systems can be used to improve the claims process by automating certain tasks, such as claim triage and investigation. For example, insurers can use AI-powered chatbots that can help customers file claims, provide updates on the status of their claims, and answer common questions.
CRM software: AI systems can be used to improve customer interactions and relationships by providing personalized recommendations and insights based on customer data. For example, insurers can use AI-powered chatbots or virtual assistants that can provide personalized insurance advice and recommendations to customers.
BI and analytics software: AI systems can be used to improve data analysis and visualization within insurance companies. For example, insurers can use AI-powered predictive analytics tools that can help them identify patterns and trends in claims data, enabling them to make more informed decisions about risk management and pricing.
Accounting and financial software: AI systems can be used to automate certain financial tasks, such as invoice processing and payment reconciliation. For example, insurers can use AI-powered accounting software that can automate manual tasks and reduce the risk of errors in financial transactions.
Roles in the AI Company in the Future

AI Development and Analysis Roles:
AI Ethics Officer: The AI Ethics Officer is responsible for ensuring that AI systems used in the company are developed and used ethically and in compliance with regulations. This involves working closely with data scientists, software developers, and other stakeholders to develop and implement ethical AI policies and practices, as well as monitoring the performance of AI systems to identify and address ethical issues. KPIs for this role might include the number of ethical guidelines developed and implemented, the number of ethical issues identified and addressed, and the percentage of AI systems that are compliant with ethical and regulatory standards.
Data Science Analyst: The Data Science Analyst is responsible for analyzing data and developing models that can be used to improve risk assessment, pricing, and customer retention. This involves working with large data sets, using statistical and machine learning techniques to identify patterns and trends, and developing algorithms that can be used to make data-driven decisions. KPIs for this role might include the accuracy and effectiveness of models developed, the percentage of customers retained through targeted marketing campaigns, and the amount of time and resources saved through automated data analysis.
AI Developer: The AI Developer is responsible for developing and maintaining AI algorithms and systems used within the insurance company. This involves working closely with data scientists and other stakeholders to design and implement AI solutions, as well as testing and optimizing these systems to ensure that they are accurate and efficient. KPIs for this role might include the number of AI systems developed and implemented, the accuracy and efficiency of these systems, and the percentage of time and resources saved through automation.
Chatbot Developer: The Chatbot Developer is responsible for developing and maintaining AI-powered chatbots that can assist customers with their insurance needs. This involves designing chatbot interfaces, developing natural language processing algorithms, and integrating chatbots with other systems used within the company. KPIs for this role might include the number of chatbots developed and implemented, the effectiveness and accuracy of these chatbots, and the percentage of customer queries handled by chatbots.
Claims Adjuster: The Claims Adjuster is responsible for reviewing and approving claims that have been processed through AI systems, ensuring that they are accurate and compliant with policy terms. This involves using judgment and expertise to evaluate claims, as well as working with AI systems to improve the accuracy and efficiency of claims processing. KPIs for this role might include the percentage of claims processed accurately and efficiently, the speed and effectiveness of claims resolution, and the number of customer complaints and disputes.
Customer Experience Specialist: The Customer Experience Specialist is responsible for using AI-powered analytics tools to understand customer behavior and preferences, and developing strategies to improve customer satisfaction. This involves analyzing customer data, identifying pain points and opportunities for improvement, and developing targeted marketing and customer service campaigns. KPIs for this role might include the percentage of customers retained through targeted campaigns, the effectiveness of customer service interactions, and the number of customer complaints and disputes.
Fraud Analyst: The Fraud Analyst is responsible for developing and maintaining AI-powered fraud detection systems that can help the company detect and prevent fraudulent claims. This involves analyzing claims data, identifying patterns and indicators of fraud, and developing algorithms that can be used to flag suspicious claims for further investigation. KPIs for this role might include the number of fraudulent claims detected and prevented, the speed and accuracy of fraud detection algorithms, and the percentage of claims flagged for investigation that are ultimately found to be fraudulent.
Risk Management Specialist: The Risk Management Specialist is responsible for using AI-powered analytics tools to identify and mitigate risks to the company, including risks related to cybersecurity, data privacy, and regulatory compliance. This involves analyzing data and developing models that can be used to identify potential risks, as well as working with other stakeholders to develop strategies to address these risks. KPIs for this role might include the number of risks identified and mitigated, the effectiveness of risk management strategies, and the percentage of time and resources saved through automated risk assessment and management.
AI Systems Administrator: The AI Systems Administrator is responsible for monitoring and maintaining AI systems used within the company, ensuring that they are running smoothly and efficiently. This involves installing and configuring software, monitoring system performance, and troubleshooting any issues that arise. KPIs for this role might include the uptime and availability of AI systems, the speed and efficiency of system maintenance and upgrades, and the number of system issues resolved in a timely manner.
Data Quality Analyst: The Data Quality Analyst is responsible for ensuring the accuracy and integrity of data used within the company's AI systems. This involves analyzing data sets, identifying and resolving data quality issues, and developing processes and procedures to ensure that data remains accurate and reliable over time. KPIs for this role might include the percentage of data sets that meet established quality standards, the number of data quality issues resolved in a timely manner, and the overall accuracy and reliability of data used within AI systems.
Overall, these job roles represent a diverse range of functions within an insurance company, each of which is essential to leveraging the power of AI to improve efficiency, accuracy, and customer satisfaction. KPIs for each role will vary depending on the specific responsibilities and goals of the position, but all will be focused on measuring the effectiveness and impact of AI systems and strategies within the company.
Key Performance Indicators (KPIs) in an insurance claims department

Average time to process a claim: Indicates how quickly claims are being processed, which is important for customer satisfaction and cost control. Formula: Average time to process a claim = Total time to process claims / Number of claims processed
Claims denial rate: Indicates the percentage of claims that are denied, which can provide insight into the effectiveness of underwriting and claims processing. Formula: Claims denial rate = Number of claims denied / Total number of claims submitted
Claims settlement rate: Indicates the percentage of claims that are settled, which can provide insight into the effectiveness of claims processing and the accuracy of underwriting. Formula: Claims settlement rate = Number of claims settled / Total number of claims submitted
Loss ratio: Indicates the ratio of claims paid out to premiums earned, which is a measure of the profitability of the insurance company's underwriting practices. Formula: Loss ratio = Total claims paid out / Total premiums earned
Customer satisfaction rate: Indicates how satisfied customers are with the claims handling process, which is important for customer retention and word-of-mouth marketing. Formula: Customer satisfaction rate = Number of satisfied customers / Total number of customers surveyed
Software Used in Insurance
The software used by insurance companies can vary depending on their specific needs and operations. Some commonly used software by insurers in South Africa include:
Policy administration software: This type of software is used to manage the policy lifecycle, including policy issuance, renewals, endorsements, and cancellations. Examples of policy administration software used by insurers in South Africa include Duck Creek Policy, PolicyCenter by Guidewire, and OASIS.
Claims management software: This type of software is used to manage the claims process from initiation to settlement, including claim registration, triage, investigation, and payment. Examples of claims management software used by insurers in South Africa include Duck Creek Claims, ClaimCenter by Guidewire, and Insure/90.
Customer relationship management (CRM) software: This type of software is used to manage customer interactions and relationships, including sales, marketing, and customer service. Examples of CRM software used by insurers in South Africa include Salesforce, Microsoft Dynamics 365, and HubSpot.
Business intelligence (BI) and analytics software: This type of software is used to analyze and visualize data from various sources, including claims data, financial data, and customer data. Examples of BI and analytics software used by insurers in South Africa include Tableau, Power BI, and QlikView.
Accounting and financial software: This type of software is used to manage financial operations, including accounting, billing, and payments. Examples of accounting and financial software used by insurers in South Africa include Sage Intacct, Xero, and QuickBooks.
It's important to note that this is not an exhaustive list, and different insurers may use different combinations of software based on their specific needs and operations.
Internal Data Sources
The internal systems, databases, or tables that may house information for the KPIs mentioned in an insurance claims department may include:
Claims processing systems: These systems typically capture data on each claim, including the date of submission, the type of claim, the amount claimed, and the status of the claim. This data can be used to calculate KPIs such as the average time to process a claim, claims denial rate, and claims settlement rate.
Customer relationship management (CRM) systems: These systems typically capture data on customer interactions and feedback, including customer surveys and complaints. This data can be used to calculate KPIs such as customer satisfaction rate.
Financial systems: These systems typically capture data on premiums earned and claims paid out, which can be used to calculate KPIs such as the loss ratio.
Data warehouses or data marts: These are centralized repositories of data that consolidate information from various sources, including claims processing systems, CRM systems, and financial systems. They may also include external data sources such as industry benchmarks. Data warehouses or data marts can be used to generate reports and visualizations of KPIs.
Overall, the key to accessing information for the KPIs mentioned is to have effective data management processes and systems in place that capture and store the necessary data.
The systems that manage the data for insurance claims department KPIs are typically managed by the IT department or a dedicated data management team within the insurance company. This team is responsible for ensuring that the necessary systems, databases, and tables are in place to capture, store, and manage the data used to calculate the KPIs. They are also responsible for ensuring the accuracy and completeness of the data.
The data for these KPIs is typically received from various sources within the insurance company. For example:
Claims processing systems capture data on each claim, including the date of submission, the type of claim, the amount claimed, and the status of the claim.
CRM systems capture data on customer interactions and feedback, including customer surveys and complaints.
Financial systems capture data on premiums earned and claims paid out.
In addition, data from external sources such as industry benchmarks may also be used to help calculate KPIs.
Overall, the data management team is responsible for ensuring that the necessary data is captured, stored, and managed effectively to provide accurate and timely KPIs that can be used to monitor and improve the performance of the insurance claims department.
Fintastic Data's AI Consulting Approach
Our AI consulting department can play a critical role in helping an insurance company get AI operational and realize the value of AI technologies. Here are some ways that we can assist an insurance company in this regard:
Assessing the insurance company's current technology infrastructure: We can conduct an assessment of the insurance company's current technology infrastructure to determine if it is capable of supporting AI systems. This can involve evaluating the company's data storage and management capabilities, as well as its computing power and network infrastructure.
Identifying potential use cases for AI: help work with the insurance company to identify potential use cases for AI, such as fraud detection, claims processing, risk management, and customer service. This can involve conducting a thorough analysis of the company's existing workflows and identifying areas where AI can be applied to improve efficiency, accuracy, and cost savings.
Developing a roadmap for AI implementation: Once potential use cases for AI have been identified, we can develop a roadmap for implementing AI technologies. This can involve defining project scope and timelines, identifying resource requirements, and determining how AI technologies will integrate with the company's existing systems and processes.
Building and implementing AI systems: we can provide technical expertise to build and implement AI systems, including machine learning models, natural language processing algorithms, and predictive analytics tools. This can involve working closely with the insurance company's IT department to ensure that AI systems are properly integrated into the company's existing technology infrastructure.
Providing ongoing support and maintenance: Once AI systems are operational, the we can provide ongoing support and maintenance to ensure that they continue to function effectively over time. This can involve monitoring performance metrics, identifying areas for improvement, and implementing updates and upgrades as needed.
The value of working with us to implement AI in the insurance industry is significant. By leveraging AI technologies, insurance companies can improve efficiency and accuracy, reduce costs, and deliver better customer service. For example, AI-powered fraud detection systems can help insurers quickly identify and investigate potential fraudulent claims, while automated claims processing systems can speed up the claims process and reduce the workload for claims adjusters. By working with us to implement AI technologies, insurance companies can stay ahead of the curve and remain competitive in a rapidly evolving industry.
The value and benefits of our services
Outsourcing the initial AI function to a consultant offers several benefits compared to employing one or more people from within a company to lead this. Here are some of the advantages:
Expertise: AI consulting companies are staffed with experts in the field who have experience working with a variety of different industries and use cases. They can bring a wealth of knowledge and expertise to the table that may not be available within the company. This expertise can help ensure that the AI system is properly designed, developed, and implemented to achieve maximum benefits.
Cost-effectiveness: Employing an AI specialist within a company can be expensive, especially if the company is just starting to explore the use of AI technologies. Outsourcing to an AI consulting company can be a more cost-effective option, as the company only pays for the services that it needs.
Time-saving: Building an AI system from scratch can be a time-consuming process, and it may take months or even years to develop a system that is fully functional. An AI consulting company can help accelerate this process by leveraging its expertise and experience to design and implement an AI system more quickly and efficiently.
Objectivity: Sometimes, internal employees may be biased towards certain technologies or approaches due to their personal experiences or beliefs. An AI consulting company can bring an objective perspective to the process, helping to identify the best solutions based on data-driven analysis and best practices.
Scalability: As the company's needs evolve and grow, it may require additional AI expertise or support. An AI consulting company can provide scalable solutions, allowing the company to ramp up or down as needed to meet changing demands.
COSTS
Providing an example of the 2-year cost forecast for employing an internal AI specialist versus working with an AI consulting company is difficult without knowing the specific needs and requirements of the company. However, here is a hypothetical example to illustrate the potential costs and benefits:
Assuming the company needs to implement an AI system to improve customer service and operational efficiency:
Option 1: Employing an internal AI specialist
Upfront costs:
Recruitment costs: R150,000
Onboarding and training: R225,000
Salary and benefits for AI team: R2,250,000 per year
Ongoing costs:
Overhead: R375,000 per year
Total 2-year cost: R4,575,000
Option 2: Working with an AI consulting company
Project costs: R3,200,000 (one-time cost for AI consulting services)
Ongoing costs:
Maintenance and updates: R160,000 per year
Total 2-year cost: R3,520,000
In this example, working with anus is still a more cost-effective solution than employing an internal AI specialist. The consulting company's one-time project cost of R3,200,000 is significantly lower than the total 2-year cost of employing an internal AI specialist, which amounts to R4,575,000. However, it's important to note that these costs are hypothetical and will vary depending on the specifics of each company's needs and the AI team resource costs
In summary, outsourcing the initial AI function to a consultant offers several benefits over employing an internal AI specialist. It provides access to expertise, is cost-effective, saves time, provides objectivity, and is scalable. By leveraging the services of an AI consulting company, companies can accelerate their AI journey and achieve maximum benefits.